Regional Field Marketing Executive

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, we’re at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Regional Field Marketing Executive

Location: New York, United States

Hybrid Schedule

About the role:

The Regional Field Marketing Executive is a junior-to-mid level marketing role responsible for localizing global content and campaigns, coordinating regional events, supporting in-region sales activity, activating local partnerships and sponsorships, and producing internal communications for your regional leadership team.

You’ll work closely with the Global Marketing Team taking global assets, strategies, and campaigns and making them relevant, accurate, and impactful for your market. You’ll also work directly with your Regional CEO and local senior leadership team, providing marketing coordination and communications support in-region.

This is a doing role with genuine regional scope. You’ll manage your own workload, coordinate with global and local stakeholders, and develop a broad set of marketing skills across content, events, sales support, and communications.

What you will be doing:

• Adapt global marketing content — campaign materials, case studies, thought leadership, PR announcements, and award entries — for local relevance, audience fit, and cultural accuracy.
• Work with the Content & Campaigns Lead to understand the global content calendar and identify localization priorities for your region.
• Gather local market input — regional case studies, local client examples, market-specific data — and feed it back into the global content programme to ensure OLIVER’s output reflects the breadth of its regional presence.
• Maintain a regional content library: localised assets, market-specific credentials, regional case studies, and adapted campaign materials — keeping everything current and easy to access for local sales and leadership teams.
• Where relevant, support translation and adaptation of materials into local languages — working with translation partners or applying bilingual skills directly.
• Coordinate the planning and delivery of OLIVER’s regional events programme — proprietary owned events and paid sponsorship activations — managing logistics, supplier communication, attendee coordination, and on-the-day support.
• Work with the Content & Campaigns Lead to ensure regional events are connected to the global events strategy and broader content calendar.
• Support pre-event marketing — local promotion, invitation management, registration coordination — and post-event follow-up including attendee communications and content capture.
• Maintain a regional events calendar and keep the Global Marketing Team and Regional CEO updated on timelines, actions, and outcomes.
• Track event spend against budget and maintain accurate cost records, raising purchase orders as directed.
• Support local prospect nurture by coordinating with the Demand Generation Lead to adapt or develop region-specific nurture content and outreach sequences.
• Manage and maintain local prospect and contact lists — keeping data current, accurate, and aligned with the CRM managed by the Demand Generation Lead.
• Maintain a current, well-organized regional credentials library — ensuring the local sales and business development team has access to the right case studies, capabilities materials, and supporting assets for every conversation.
• Provide responsive support to the regional sales and business development team — sourcing materials, preparing presentations, and coordinating follow-up activity as needed.
• Support the identification and activation of regional partnerships and sponsorship opportunities — coordinating with the Global Head of Marketing on fit and with local stakeholders on logistics and execution.
• Manage the day-to-day relationship with regional partners and sponsorship contacts — acting as the local marketing point of contact for activation queries and materials.
• Ensure OLIVER’s brand is accurately and consistently represented across all regional partnership and sponsorship activity.
• Track partnership and sponsorship activity and report on outcomes to the Global Marketing Team.
• Produce regular internal communications for your regional senior leadership team — newsletters, intranet updates, and local SLT communications — keeping regional teams informed of marketing activity, campaign performance, and business developments.
• Work with the Comms Team to adapt global internal communications for local relevance and distribution.
• Maintain regional intranet pages and internal content hubs — ensuring information is current, well-organized, and accessible to regional teams.
• Work effectively across two reporting lines — maintaining clear, proactive communication with both the Global Head of Marketing and the Regional CEO.
• Build strong working relationships with the wider Global Marketing Team — understanding the global content and campaign calendar and integrating regional activity into it.
• Represent the regional perspective in global marketing planning — bringing local market intelligence, regional client context, and in-market insight back into the global team’s thinking.
• Collaborate with local sales, business development, and senior leadership teams — providing marketing support that is relevant, responsive, and commercially useful.
• Track and manage regional marketing spend — events, partnerships, sponsorships, and localization costs — raising purchase orders, tracking invoices, and maintaining accurate spend records.
• Report on regional budget usage and flag risks or variances early.
• Develop awareness of how regional marketing budgets connect to business priorities and commercial outcomes.

What you need to be great in this role:

• Some experience adapting or producing marketing content — whether copy, presentations, social posts, or campaign materials — for different audiences or markets.
• Strong written communication skills in English, with a clear ability to adapt tone and messaging for different formats, channels, and audiences.
• An eye for detail: you care about accuracy, consistency, and quality, and you understand why brand and message consistency matters.
• Professional proficiency in a language relevant to your region is an advantage
• Some experience supporting event planning or coordination — through work, study, or voluntary activity.
• Highly organized: able to manage multiple moving parts, track actions, and keep logistics on schedule without losing attention to detail.
• Comfortable working in a fast-moving environment where plans evolve and quick, calm problem-solving is needed.
• An understanding of how marketing supports sales and business development — and a genuine interest in developing commercial instinct.
• Experience maintaining organized databases, contact lists, or asset libraries — with a clear approach to keeping information current and accessible.
• Proactive and responsive: able to support a sales or business development team quickly and to a high standard.
• Confident communicating with senior stakeholders — including regional leadership — with clarity, professionalism, and good judgement about when to act and when to escalate.
• A collaborative team player across both global and local teams: takes briefs well, communicates progress proactively, and follows through on commitments.
• Comfortable operating with some independence in-region — managing your own workload and priorities with support from a remote global team.
• Culturally aware: you understand that marketing doesn’t translate directly between markets, and you bring sensitivity and curiosity to localization work.
• Basic proficiency with Gen AI tools relevant to content and marketing — comfortable using them to support content adaptation, drafting, research, and localization.
• Curiosity about how AI can improve the quality and efficiency of localization and content work.
• Willingness to develop prompting skills and build AI-assisted workflows with support from the Global Marketing Team.
• An agentic mindset: able to break down tasks, work through them methodically, and find practical solutions — particularly when operating independently in-region without close day-to-day supervision.
• At the time of this posting, the base salary for this position may range from $66,000.00 to $74,500.00 USD.Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just onecomponent of OLIVER’s total compensation package.

Req ID: 17634

#LI-associate

Our values shape everything we do:

Be Ambitious to succeed

Be Imaginative to push the boundaries of what’s possible

Be Inspirational to do groundbreaking work

Be always learning and listening to understand

Be Results-focused to exceed expectations

Be actively pro-inclusive and anti-racist across our community, clients and creations

OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.