Job Description
The organization
Why Join Us? It’s More Than a Job in Retail, It’s Your Story.
At Public Group, we believe in the power of our people in a sustainable way. That’s why we’re not just focused on what you do, but who you become. We’re committed to fueling your growth, because when you win, we all win. Imagine a place where you feel supported, valued, and empowered to make a real difference. A place where you can build a career you love, to leave your mark in our story!
Public Group strategically invests to create an ecosystem of innovative scaleups around its core Omnichannel Retail business, with the objective to provide exciting customer experiences powered by operational excellence. We bring together technology, talent & entrepreneurship to create value in the Greek market & society.
Our Omnichannel retail, in Greece and Cyprus, is the love brand Public, a Leading Omnichannel Home Living, Tech & Entertainment Retailer with long lasting heritage. Innovation is part of our DNA. Through our ecosystem of startups and organizations, - iRepair, Klarna, Douleutaras.gr, SVUUM, Bookvoice, BOX NOW, our tech PublicNEXT, Endeavour, Big PI, Metavallon, & Venture Friends - we offer pioneer services to our consumers. We operate 60 stores, 3 eShops and an ecosystem of digital properties such as: public ticketing, public business and bookfriends.gr.
We’re building our Paid Media capability in-house and we’re looking for a hands-on Junior Performance Marketing Specialist to join our growing Digital Acquisition team. This is not a coordinator role - you’ll be working directly on the platforms, running campaigns, and contributing to strategy from day one.
Responsibilities:
- Set up, manage and optimise Google Ads campaigns (Search, PMax, Shopping) on a daily basis
- Support Meta Ads campaign execution across awareness and performance objectives
- Monitor campaign performance daily - tracking Quality Scores, ROAS, CPC efficiency and flagging anomalies, opportunities and recommendations proactively
- Conduct in-depth audience, keyword, and competitive research to inform campaign strategy
- Coordinate with the creative team to ensure ad assets are delivered on time and meet platform specs
- Develop actionable reports using Google Analytics, Google Data Studio, or similar tools
- Support landing page performance analysis and brief content improvements where needed
- Stay current with digital marketing trends, algorithm changes, and best practices across platforms
Requirements:
- 1–2 years of hands-on experience in Paid Media; agency or in-house
- Working knowledge of Google Ads (Search and/or PMax); you’ve set up and managed campaigns, not just reported on them
- Strong command of Meta Ads Manager and Google Ads (Search, Display, YouTube)
- Solid understanding of performance KPIs (CPC, ROAS, CPA, CVR) and media budget allocation
- Experience with Google Analytics (GA4), conversion tracking, and attribution models
- Analytical mindset; comfortable reading data, spotting patterns and turning them into actions
- Good communication skills in Greek and English
- Google Ads certification is a plus, not a requirement
What we offer:
- 💼 Competitive compensation & benefits package
- 💰 Performance-based bonus scheme
- 🧑⚕️ Comprehensive life & health insurance
- 🏡 Flexible hybrid working model – to support your work-life balance
- 🧡 Psychological support via a professional helpline for you and your family
- 🚀 Career growth opportunities in a role that evolves with you
- 🎉 Valuable experience in a well-known and fast-growing organization
- 📚 Continuous learning and upskilling through tailored programs
- 🏃🏽♂️ Employee Wellness Program – office Pilates & sports teams (padel, football, volleyball & more)
- 🚗 Alternative transportation with company shuttle buses to our offices
- 📲 Exclusive access to our employee app, OrangeGen, packed with tools, news & perks
What Does OrangeGen Offer?
- 🔗 Connect: Engage with your colleagues and management seamlessly, ensuring you’re always in the loop and part of our dynamic community.
- 🎉 Recognize: Celebrate achievements and milestones with a culture of recognition that boosts morale and fosters a positive work environment.
- 🏆 Custom Rewards: Enjoy personalized rewards and kudos, tailored to recognize your unique contributions and achievements.
By joining us, you’ll be part of a forward-thinking company that prioritizes open communication, employee recognition, and personalized rewards.
Are you ready to be the next #OrangeGen maker?
Orange Gen, is our team of 2.200 people who are committed to cultivating an innovative retailtainment environment, supporting continuous development, and embracing flexibility—all while placing customer centricity at the forefront. We believe in fostering a culture that values your contributions, boosts your ambitions, and supports personal and professional growth. “Joy at Public” is our main motto which lies in creating a workplace where every individual is empowered to excel and evolve, always keeping the customer at the heart of our endeavors. We like to share our moments under the #OrangeTeam celebrating all team’s achievements and Orange Marks Stories!
All applications will be treated with the strictest confidentiality.
