Customer and Partner Marketing Manager

Orgvue is an organizational design and planning platform that empowers businesses to transform their workforce by understanding the work people do and the skills they have. Our platform connects strategy to structure, providing clarity of vision, so leaders can build a more adaptable, better performing organization that thrives in a constantly changing world of work.

The world’s largest and best-known enterprises and consulting firms use Orgvue to visualize and model current and future states of the organization and make faster, more informed decisions. The company is headquartered in London, with offices in Philadelphia, The Hague, Toronto, and Sydney.

As Orgvue continues to scale its global customer base and partner ecosystem, we are investing in a Customer & Partner Marketing Manager to drive deeper engagement and measurable revenue growth across the full lifecycle.

Role

This is a new high-impact, hands-on role where you will own the strategy and execution of customer marketing and partner co-marketing initiatives. You will work closely with Marketing, Customer Success, Revenue, and our partner eco-system to deliver programs that increase adoption, strengthen retention, generate pipeline, and turn customers and partners into long-term advocates.

Success in this role means building scalable, insight-driven programs that directly contribute to customer growth and retention and partner-sourced revenue.

Responsibilities

Strategy & planning

• Develop and own the customer and partner marketing strategy aligned to business goals, including retention, expansion, and co-sell revenue
• Identify key opportunities across the customer lifecycle and partner ecosystem to drive engagement and growth

Customer lifecycle & advocacy

• Design and deliver lifecycle marketing programs across onboarding, adoption, expansion, and renewal
• Lead customer advocacy initiatives including case studies, testimonials, references, user groups, and customer communications
• Partner with Customer Success to increase product adoption and long-term customer value

Partner marketing & co-sell

• Build and scale co-marketing programs with consulting and technology partners to drive joint pipeline
• Collaborate closely with partner marketing teams to activate their networks and amplify reach
• Deliver partner-focused initiatives including events, co-branded content, enablement materials, and integrated campaigns

Programs & campaign execution

• Own end-to-end delivery of campaigns and programs, ensuring high quality execution and on-time delivery
• Run events and engagement initiatives such as conferences, roundtables, and executive dinners
• Work cross-functionally to align messaging, targeting, and execution across channels

Performance & optimisation

• Define and track key metrics across customer and partner marketing, including adoption, retention, pipeline, and revenue impact
• Use data and insights to continuously optimise programs and improve ROI
• Report on performance and provide clear recommendations to stakeholders

Stakeholder collaboration

• Partner closely with Marketing, Sales, Customer Success, and Professional Services to align on account priorities and growth opportunities

• Build strong relationships with internal teams and external partners to drive alignment and execution

• 5+ years’ experience in B2B marketing within a SaaS or technology environment

• Proven experience in customer lifecycle marketing (adoption, retention, expansion) and/or partner/channel marketing

• Demonstrated ability to drive measurable business impact, including customer growth, retention, or partner-sourced pipeline

• Experience delivering co-marketing initiatives with partners, including events and joint campaigns

• Strong project management skills, with the ability to lead cross-functional initiatives across global teams

• Data-driven mindset, with experience using CRM and marketing automation platforms (e.g. Salesforce, HubSpot) to measure performance

• Excellent communication and content skills, with the ability to engage both internal stakeholders and external audiences

• Comfortable working in a fast-paced, collaborative environment across multiple regions

Why join Orgvue?

• Opportunity to shape and scale customer and partner marketing in a growing, global software and consulting company

• High visibility role with direct impact on revenue and customer growth

• Work with leading global enterprises and top-tier consulting partners

• Collaborative, ambitious team environment with real ownership and autonomy

• Hybrid working (2 days in London office)

• Private Medical Insurance (including Dental and Vision) and Life Assurance

• 25 days holiday (increasing to 30 days at a rate of 1 extra day per year)

• Employer pension contribution of 5% of your gross salary, if you contribute a minimum of 3%

• Season Ticket Loan

• Cycle to Work Scheme

• Wellbeing support: Sanctus Coaching, virtual fitness sessions, wellbeing webinars, annual wellbeing day

Here at Orgvue we promote individualism and a diverse workforce to build on our future success.